Totem signs are also called monolith signs.
These are large-format outdoor displays serving as a powerful marketing tool for businesses and organizations.
On these freestanding structures you will generally find the companies primary message, logo, or branding elements.
These signs are designed to be highly visible and meant to pop out and they are a very effective way to attract attention and communicate important information to people passing by.
What are the main features of the signs?
Such advertising signs have various different characteristics. Some of the main ones are:
- They can be positioned for most visibility anywhere without the need for additional support/structures
- The main internal structure is wrapped in panels; no posts are visible for a clean look
- They can be made for specific business needs and branding requirements
- They are double-sided and feature messaging on either side for the most visibility and impact
What are the main advantages of using the signs?
There can be several reasons why you choose these signs as a business:
- Because these signs have a large format, with proper or strategic placement, they can very easily be noticeable by customers.
- There is no limit to the purpose of these signs when it comes to road side advertising or promoting special offers.
- They are made with high-quality materials; they can be of use for a very long time and remain standing despite weather conditions outdoors.
- Businesses have the freedom to add their corporate colors, logos, and specific messaging into the design.
- The structure can be free-standing, which means flexible positioning is possible and easy.
What kind of materials are used to make these signs?
Generally, the materials are long-lasting and appropriate for outdoor use and the most common materials are:
- Aluminum panels
- Acrylic or polycarbonate (for illuminated signs)
- Powder-coated steel (for the internal structure)
- Vinyl graphics (for full-color printing and wrapping)
Can the signs be illuminated?
Certainly. Most businesses would argue that illumination is one of the foremost reasons for having such signage in the first place.
Because of illumination, they can be seen during nighttime/low light conditions.
Options could be:
- Internal LED lighting
- External floodlights
- Backlit panels
- Halo lighting effects
How are the signs customized?
There are different customization options out there to suit multiple business needs.
- Powder coating: signs can be coated in specific RAL or BS color references so that they match brand colors
- Digital printing: full-colour printing and wrapping allow for complex designs and photographic elements
- Size and shape: the sign can be built in different sizes and shapes for specific location needs
- Multipanel designs: some of these signs may have multiple panels so that businesses can display different messages/information sections
How can I choose the best sign for my business?
That depends on:
Location: find out which is the best placement where you’re likely to get the most eyes on your signs.
Size: limited by the space available for placement.
Design: the design has to match your brand identity and communicate your message clearly.
Budget: take into account the initial cost as well as the long-term durability.
Illumination: if your business is on till night or if you want 24×7 marketing, you should opt for illumination of these sig
Are there any regulations or permits that I need to be aware of?
This will depend on where you are planning on displaying these signs or your location so you can check with regional authorities and be aware of general factors like:
- Zoning laws
- Sign size and height restrictions
- Illumination regulations
- Permit application processes
- Fees associated with installation
Ice Signs focuses on creating custom business signage, providing comprehensive in-house design, manufacturing, and installation services for indoor and outdoor signage requirements.
For more information, visit
https://www.icesigns.co.uk/products/monolith-signs/
https://www.icesigns.co.uk/products/totem-signs/
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